Calculate what each cleaning client is worth over their entire relationship with your business. Free CLV calculator.
Calculate what each cleaning client is worth over their entire relationship with your business. Understanding customer lifetime value helps you make smarter decisions about marketing spend, client retention, and service pricing. A client worth $5,000+ over their lifetime justifies different acquisition costs than a one-time customer.
How to Use This Calculator
Enter the average revenue per visit and service frequency.
Input the average client retention period in months.
Set your profit margin percentage.
Review the lifetime value, lifetime profit, and maximum acquisition cost.
Who Should Use This Calculator
Cleaning business owners setting marketing budgets based on client value.
Companies deciding how much to invest in client retention programs.
Business owners evaluating which client segments are most valuable.